William So
William So Yuen Kwok is one of Hong Kong's most innovative and influential photographers. He is also a member of HKIPP and HKPPN, which are two leading photography associations in Hong Kong.
His spectrum of professionalism is identified across industries from advertising, fashion and beauty, etc. He has been to Japan, New York, UK, Hungary, Croatia, South Africa, and China, etc. photographing for Fashion and Commercial jobs. He was also invited to join leading artist agencies in Tokyo (BRAVO BRAVA) and Shanghai (Justin Represents) as a Photographer, allowing him to collaborate with various creative minds overseas.
His work has been recognized by professionals across the globe and has won numerous Local and International Awards. William So was selected as one of the Archive Top 200 Ad Photographers Worldwide by the renowned Lürzer's Archive in the year 2010/11 and 2012/13, he was also selected by Commercial Photo (Japan) as one of the 50 New Generation Photographers in the June 2013 edition. He has received various awards in China, including the Silver Shooting Award by 第三種人傳媒 (Market Builder Media), and the Nominee Award Fashion from Photography Masters Cup and Merit in Professional Division (Fashion Single) of HKIPP. His visuals also received the Kam Fan Awards Gold for Poster Campaign, Silver and Merit for Single Posters, in 2009. He was invited by the World Photography Oraganisation to be an Academy member as one of the expert advisors in 2013.
2009 marked William’s new step towards being a Director. In just a years' time, he has filmed various short videos as well as TV commercials, receiving great success and earning him recognition across Asia. His videos received the Kam Fan Awards for Silver Best Online Advertising Video in 2009, Bronze for Use of Branded Content, Experiential, Sponsorship and Events and Merit for Viral (Film), Sound Effect & Use of Music and, Best Integrated Campaign in 2010.
Bringing Fashion and Style from his photography experience into the world of moving images. William is set to create a new trend in video shooting in the upcoming future.